SEO Analyst in Kochi

We are looking for a talented and experienced SEO Analyst to join our team. The ideal candidate will have a passion for SEO and digital marketing, with a strong understanding of search engine algorithms and best practices. The SEO Analyst will be responsible for optimizing our website and content to improve search engine rankings and drive organic traffic.

Responsibilities:

• Conduct keyword research to identify relevant keywords and phrases for website optimization.
• Analyze keyword performance and trends to inform content strategy and optimization efforts.
• Optimize website content, including meta tags, headings, and internal links, for improved search engine visibility.
• Ensure website structure and navigation are optimized for search engines and user experience.
• Develop and execute off-page SEO strategies, including link building campaigns and outreach efforts.
• Build high-quality backlinks from relevant websites to improve domain authority and search engine rankings.
• Perform technical SEO audits to identify and address issues affecting website performance and indexing.
• Implement technical fixes and optimizations to improve website speed, crawlability, and mobile-friendliness.
• Optimize website content, including blog posts, articles, and landing pages, for targeted keywords and user intent.
• Develop and implement content strategies to attract and engage target audiences and drive organic traffic.
• Monitor and analyze website traffic, keyword rankings, and other SEO metrics using tools like Google Analytics and Search Console.
• Prepare regular SEO reports and performance dashboards to track progress and identify opportunities for improvement.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience as an SEO Analyst or similar role, with a deep understanding of SEO best practices and techniques.
• Strong analytical skills and proficiency in SEO tools such as SEMrush, Moz, Ahrefs, and Google Analytics.
• Excellent communication skills, with the ability to convey complex SEO concepts to non-technical stakeholders.
• Up-to-date knowledge of search engine algorithms and industry trends.
• Detail-oriented and organized, with the ability to manage multiple projects and deadlines effectively.